Staff Data:
LOURENÇO, FERNANDO (FERNANDO)
Title:VISITING ASSISTANT PROFESSOR
Email:
Tel:8598 2120

Biography

After completing the BA in Product & Furniture Design in a top UK design school (Kingston School of Art) and completing MSc in Manufacturing, Design & Sustainability in an industrial university (Cranfield University), he worked as a freelance designer. He later completed a MRes, PhD and Postdoctoral research in Entrepreneurship and Sustainability Education with full scholarship and joined Manchester Metropolitan University Business School (MMUBS) in 2008 as a Senior Lecturer & Unit Leader. In 2009 he was awarded the National Enterprise Educators Award (UK).

In 2012 he returned to Macao after spending 16 years in the UK to join The Institute for Tourism Studies as an Assistant Professor. He is currently teaching Tourism Retail and Marketing Business Project, Store Design & Visual Merchandising and Entrepreneurship. Fernando prides himself for his dynamic teaching approaches and industrial projects. His teaching philosophy is all about bringing mutual benefits to various stakeholders. The teaching philosophy of Dr Lourenço is all about bringing five-wins (5W) to various stakeholders. Firstly, the project provides real world experience to students and this can improve their CV (1W). The project must generate valuable outcomes to the clients (2W). When students and clients gain, the quality of the teaching and the degree programme at IFT improves (3W). This will boost up the overall quality of the school (4W) and this will bring positive impact to Macao SAR (5W).

He has been a visiting/guest lecturer at Leeds University, University of Liverpool, University of Cumbria, University of the Arts London, St. Martin’s College, University of Salford, Ecole Supérieure de Management (Paris), ISM University (Lithuania, Vilnius), Zhejiang Gongshan University (China) and ran numerous workshops in Macau (Pooi To Middle School Macau, St. Jose Ka-ho School, Caritas Macau, Escola S. J. Brito, Escola Secundaria Luso-Chinesa de Luis Gonzaga Gomes).

He has developed and is also developing a range of enterprises with a number of partners, stakeholders and entrepreneurs. He is also proactively engaging in the art and creative industries (working on the film industry in particular). Fernando also developed social enterprises and contributes to various associations in Macao.

Research Agenda:
Pedagogy + Skills development
Entrepreneurship + Sustainable Development + Education
Ethics + Corporate Social Responsibility
Cognition + Opportunity identification + Creativity + Innovation
Wellbeing
Art and design
Social Science
Tourism related topics

LinkedIn: www.linkedin.com/in/lourencofernando

Academic Qualification
  • DOCTOR OF PHILOSOPHY IN ENTREPRENEURSHIP EDUCATION FOR SUSTAINABLE DEVELOPMENT: INVESTIGATING THE INFLUENCE OF ECONOMIC, SOCIAL & ENVIRONMENTAL FACTORS, THE MANCHESTER METROPOLITAN UNIVERSITY, UNITED KINGDOM
  • MASTER OF RESEARCH IN MANAGEMENT AND BUSINESS, THE MANCHESTER METROPOLITAN UNIVERSITY, UNITED KINGDOM
  • MASTER OF SCIENCE IN MANUFACTURING, CRANFIELD UNIVERSITY, UNITED KINGDOM
  • BACHELOR OF ARTS WITH HONOURS IN PRODUCT AND FURNITURE DESIGN, KINGSTON UNIVERSITY, UNITED KINGDOM
Journal
  • Resnick, S. M., Cheng, R., Simpson, M. and Lourenço, F., (2016) "Marketing in SMEs: a “4Ps” self-branding model", International Journal of Entrepreneurial Behavior & Research, Vol. 22 Iss: 1, pp.155 - 174 [Won the 2016 Best Paper Award]
  • Cheng, R., Lourenço, F. and Resnick, S., 2016. "Educating graduates for marketing in SMEs: An update for the traditional marketing curriculum", Journal of Small Business and Enterprise Development, Vol. 23 Iss: 2, pp.495 - 513
  • Sappleton, N. and Lourenço, F (2016), Work satisfaction of the self-employed:  The roles of work autonomy, working hours, gender and sector of self-employment. International Journal of Entrepreneurship and Innovation, Vol. 17 Issues 2, pp. 89-99.
  • Natalie Sappleton and Fernando Lourenço (2016), Email subject lines and response rates to invitations to participate in a web survey and a face-to-face interview, International Journal of Social Research Methodology, 19(5), 611-622. [listed as the 'Top 3' most downloaded research paper in 2016 in the journal].
  • Lourenço, F., Sappleton, N. and Cheng, R (2015), Gender and business ethics of enterprise students and nascent entrepreneurs engaged in entrepreneurship education, Journal of Entrepreneurship, 24 (2), 186-203.
  • Lourenço, F., Sappleton, N. and Cheng, R. (2015), “Does ethicality wane with adulthood? A study of the ethical values of entrepreneurship students and nascent entrepreneurs”, Journal of Education for Business, 90(7), 385-393
  • Lei, W.S., Lam, C.C., Lourenço, F. (2015), "A Case Study on Hosting an Event as an Experiential Learning Experience for Event Education", Journal of Teaching in Travel and Tourism, 15(4) pp. 345-361
  • Lourenço, F., Sappleton, N., Dardaine-Edwards, A., McElwee, G., Cheng, R., Taylor, D. W. and Taylor, A. G. (2014),"Experience of entrepreneurial training for female farmers to stimulate entrepreneurship in Uganda", Gender in Management: An International Journal, Vol. 29 Iss 7 pp. 382 - 401
  • Lourenço, F., Jones, O., & Jayawarna, D. (2013), “Promoting sustainable development: The role of entrepreneurship education”, International Small Business Journal, Vol. 31 No. 8, pp. 841-865.
  • Lourenço, F. (2013), “To challenge the world view or to flow with it? Teaching sustainable development in business schools”, Business Ethics: A European Review, Vol. 22 No. 3, pp. 292-307.
  • Lourenço, F., Taylor, A. G., & Taylor, D. W. (2013), “Integrating ‘education for entrepreneurship’ in multiple faculties in ‘half-the-time’ to enhance graduate entrepreneurship”, Journal of Small Business and Enterprise Development, Vol. 20 No. 3, pp. 503-525.
  • Lourenço, F., & Jayawarna, D. (2011), “Enterprise Education: The effect of creativity on training outcomes”, International Journal of Entrepreneurial Behaviour and Research, vol. 17 no. 3, pp. 224-244.
  • Lourenço, F. & Jones, O. (2006), Developing Entrepreneurship Education: Comparing Traditional and Alternative Teaching Approaches, International Journal of Entrepreneurship Education, vol. 4, pp. 111-140 (journal title changed to International Review of Entrepreneurship since 2009)
Conference
  • David W. Taylor, Fernando Lourenco,Carolyn Branston and Paul Tucker (2019), Developing Social Responsibility Values in Nascent Entrepreneurs through Role-Play: an Explorative Study of University Students in the United Kingdom. International Research Conference Proceedings, March 28-29, 2019, Part XV, Paris, France. p. 1054
  • Lourenco, F. (2019). #Metoo in the largest gaming hub in the world. CAUTHE 2019: Sustainability of tourism, hospitality & events in a disruptive digital age, Australia, Cairns, 11-14 February, p.104-115.
  • Lourenço, Fernando and Gutierrez, Maria Angelica La Rosa (2019) "#Metoo too in Macao: Sexual Harassment of migrant workers," 8th Critical Tourism Studies Conference, "Pride and Prejudice: Que(e)rying Tourism Hope", 24-28 June, Ibiza, Spain.
  • Jones, Ossie, Lourenço, Fernando and Cheng, Ranis (2019), Entrepreneurial learning and sustainable development comparing Macau and Liverpool, British Academy of Management Conference, 3rd-5th September, Aston University, Birmingham, UK
  • Lourenço, F and Morais, F (2018), Teaching sustainability: Bring out the evil within to teach us a lesson. The 28th Council for Australasian Tourism and Hospitality Education (CAUTHE) Annual Conference 2018, February 5-8, Newcastle, Australia.
  • Lourenço, Fernando, Sappleton, Natalie, and Lei, Weng Si, (2017) Teaching sustainability via entrepreneurship in tourism and hospitality school. The 27th Council for Australasian Tourism and Hospitality Education (CAUTHE) Annual Conference 2017, February 7-10, Duniden, New Zealand.
  • Lourenço, F and Morais, F (2017), Role-playing to explore values, Critical Tourism Studies Proceedings: Vol. 2017 , Article 146.
    Available at: http://digitalcommons.library.tru.ca/cts-proceedings/vol2017/iss1/146  
  • Loi, Kim-Ieng (Connie), Lei, Weng-Si (Clara) and Lourenco, Fernando (2017), To leave or not to leave? A myth of the employment market in the casino industry in Macao, EuroCHRIE 2017 Conference Proceedings [Institute of Hospitality 'in Practice' Award 2017].
  • Lourenço, F, Jones, O and Cheng, R (2017). Sustainable entrepreneurship: Opportunity identification and effectuation of young entrepreneurs. The 40th Annual Conference of the Institute for Small Business and Entrepreneurship, Belfast, Northern Ireland (8-9 November 2017).
  • Lourenço, F (2015), “Reflection of teaching entrepreneurship to tourism and hospitality students”, EuroChrie Conference, October 2015, Manchester, UK.
  • Lam, C. C., Lei, W. S. and Lourenco, F. (2014), A study on hosting an event as an experiential experience for event education, International Conference on Experiential Learning in Hospitality and Tourism, 20th-23rd May 2014, Macau University of Science and Technology, Macau, China
  • Lourenço, Fernando, Lam, Ching Chi Cindia, Lei, Weng Si Clara, Sappleton, Natalie (2014) Chinese tourist attitudes towards pollution in the new capital of gaming : A case of Macau. 11th New Zealand Tourism and Hospitality Research Conference (9–12 December 2014), Hamilton, New Zealand.
  • Lourenço, Fernando, Lam, Ching Chi Cindia, Lei, Weng Si Clara, Sappleton, Natalie (2014) Attitudes towards pollution among Chinese Tourist in the Asian Pacific region. The 5th Internationl Conference on Destination Branding and Marketing, 3-5 December 2014, Macau SAR, China
  • Lourenço, Fernando, Lam, Ching Chi Cindia, Lei, Weng Si Clara, Sappleton, Natalie (2014) Unethical workplace issues in the hospitality and gaming industries: An Asian Pacific perspective. 11th New Zealand Tourism and Hospitality Research Conference (9–12 December 2014), Hamilton, New Zealand.
  • LOURENÇO, F., EDWARDS, A. D., SAPPLETON, N., TAYLOR D. W. AND TAYLOR A. G. (2013), Entrepreneurship Education for Women farmers in Ugandan in Third International Conference on Management in Africa (5th to 6th September), Manchester, UK.
  • Lei, W.S., Lam, C.C., Lourenço, F. (2013), The role of experiential learning in educating responsible citizens and manager-to-be in the new century. Presented in a poster session at the 3rd Annual International CAL4RINO Conference, London, UK
  • TAYLOR, A. G., LOURENCO, F. and TAYLOR, D. W. (2012), Enhancing Graduate Entrepreneurship Across Multiple Faculties: A Case Study from the United Kingdom, 2nd Annual International Conference on Innovation and Entrepreneurship 2012, Singapore, July 2012.
  • Panellist at the SRI Global Innovation Forum Silicon Valley in partnership with IBM and SRI International (SRI International, Stanford University, Menlo Park, California (US), June 16th 2011. The theme of the Forum is “Innovation and the Digital Generation” and the panel was discussing Cultivating their Innovation Potential in the Classroom.
  • JIANG, N. & LOURENCO, F. (2010), Exploring the Role of Human Capital and Social Capital in the Breakout Strategy of Chinese Firms in the UK, Working Paper, Institute for Small Businesses and Entrepreneurship, London 2010
  • LOURENCO, F. & JAYAWARNA, D. (2009), ‘The effect of creativity on post-training outcomes in enterprise education’, in Institute for Small Business & Entrepreneurship Conference, November 2009, Liverpool [nominated for best track paper].
  • MMUBS Symposium, Tuesday 16th February, Presented at the Quality Enhancement Series Institutional Conference: Challenging Assessment (Manchester Metropolitan University/ September 2009) – presentation on the Ideas, Creativity and Entrepreneurship Unit and 80/20 design methodology
  • Presented at the Teaching and Learning Conference (Manchester Metropolitan University/ May 2009) – presentation on the Ideas, Creativity and Entrepreneurship Unit and 80/20 design methodology
  • LOURENCO, F. & JONES, O. (2008), “Promoting sustainable development, social responsibility and ethics through entrepreneurship education”, Institute for Small Business & Entrepreneurship Conference, November 2008, Belfast, N. Ireland
  • LOURENCO, F. & JONES, O. (2006), Learning Paradigms in Entrepreneurship Education: Comparing the Traditional and Enterprise Modes, National Council for Graduate Entrepreneurship Working Paper Series
  • LOURENCO, F. & JONES, O. (2006), Learning Paradigms in Entrepreneurship Education: The NES Scholars do Babson (Boston). British Academy of Management Conference 2006/September, British Academy of Management Conference Proceedings, Belfast.
  • Presented at UKSEC (UK Science Enterprise Centre) boards of director meeting (London/2006) presentation of research findings and recommendations derived from evaluating entrepreneurship training programme at Babson College.
  • Presented at NES (New Entrepreneurs Scholarship) national boards of director meeting (London/2006) presentation of research findings and recommendations derived from evaluating entrepreneurship training programme at Babson College.
  • Presented at NES (New Entrepreneurs Scholarship) Northwest boards of director meeting (Liverpool/2006) presentation of research findings and recommendations derived from evaluating entrepreneurship training programme at Babson College.
  • Presented at Centre for Enterprise (Manchester Metropolitan University Business School) visioning event (2006) presentation of research findings and recommendations derived from evaluating entrepreneurship training programme at Babson College.
  • LOURENCO, F., JONES, O. & WALLEY, L. (2005), “SWOMM (Sustainable Ways of Making Money) approach: Entrepreneurship Education for Sustainable Development”. Business Strategy and the Environment Conference 2005: Incorporating the Corporate Social Responsibility & Environmental Management, School of Earth & Environment at the University of Leeds, Leeds
Book(Chapters)
  • Lourenço, F. (2019). Teaching sustainability via entrepreneurship education in tourism and hospitality school. In A. Lindgreen, F. Maon, C. Vallaster, S. Yousafzai & B. P. Florencio (Eds.), Sustainable Entrepreneurship : Discovering, Creating and Seizing Opportunities for Blended Value Generation (pp. 242-254). Abingdon: Routledge.
  • Lam, Ching-Chi (Cindia), Lei, Weng Si (Clara), Lourenço, Fernando and Sappleton, Natalie (2019), Exploring the effectiveness of education learning space principles' application in the field of tourism and hospitality education, in Maria Alejandra Gonzalez-Perez, Karen Lynden and Vas Taras (Eds), The Palgrave Handbook of Learning and Teaching International Business and Management, Palgrave Macmillan, pp. 223-240.
  • Sappleton, N. and Lourenço, F. (2015) Pre- and Post-Retirement Self-Employment: Broadening Existing Horizons (pp. 1-10). In Sappleton, Natalie and Lourenço, Fernando (Eds.), Entrepreneurship, Self-Employment and Retirement, Palgrave, London.
  • Lourenço, F., Sappleton, N., Lei, W. S. and Cheng, R. (2014), 'Sustainable development in business education: the role of entrepreneurship as pedagogy', in Handbook of research on pedagogical innovations for sustainable development, eds K. D. Thomas & H. E. Muga, IGI Global, Hershey PA, pp. 116-135.
  • Lei, W.S., Lam, C.C., Lourenço, F. and Sappleton, N (2014), The role of experiential learning in educating responsible citizens and manager-to-be in the new century, in Vasyl, T and Gonzales-Perez, M. A. (eds.) Palgrave handbook of experiential learning in International Business, Palgrave Macmillan, London (ISBN: 9781137467706).
  • Lourenço, F. (2010) Tree2mydoor.com: graduate entrepreneurship and sustainable entrepreneurship. Case study for textbook entitled Entrepreneurship by David Stokes, Nick Wilson and Martha Mador, Cengage Learning, London, pp. 252-255
Articles
  • Lourenço, Fernando (2019) 選擇免費模式應以“目的”為導向. Cash 3 Magazine, Issue 05, 2019 October, p. 15
  • LOURENÇO, FERNANDO (August 2015), Doing well by doing good, Macau Business, August.
Book
  • Sappleton, N. and Lourenço, F. (2015), Entrepreneurship, Self-Employment and Retirement, Palgrave, London.
Award and Recognition
  • 2017 International Journal of Entrepreneurial Behaviour & Research Journal - Outstanding Paper - Resnick, S. M.,, Cheng, R., Simpson, M. and Lourenço, F. (2016). Marketing in SMEs: a “4Ps” self-branding model. International Journal of Entrepreneurial Behavior & Research, 22(1) 155-174.
  • 2017 Institute of Hospitality 'in Practice' Award 2017 for conference paper: Loi, Kim-Ieng (Connie), Lei, Weng-Si (Clara) and Lourenco, Fernando (2017), To leave or not to leave? A myth of the employment market in the casino industry in Macao, EuroCHRIE 2017 Conference Proceedings
  • 2009 National Enterprise Educator Award (United Kingdom)
Grant and Funding
  • The Institute for Small Business and Entrepreneurship and Research and Knowledge Exchange Fund 2016 (RAKE): Addressing Sustainability in Entrepreneurship. Lead Investigator: Professor Oswald (Ossie) Jones, Liverpool University Co-Investigator: Dr. FERNANDO LOURENÇO, The Institute for Small Business and Entrepreneurship (ISBE) Research and Knowledge Exchange (RAKE) fund is an initiative kindly supported by; the Economic and Social Research Council (ESRC); British Academy of Management (BAM) and administered through ISBE. 
  • PhD Scholarship 2005-2008 with stipend and programme fee (£17,000 per year) from the New Scholarship Scheme offered by Manchester Metropolitan University Business School (entrepreneurship scheme across the UK to tackle social exclusion via entrepreneurship training)
  • MRes Scholarship with stipend and programme fee (£17,000 per year) from the New Scholarship Scheme offered by Manchester Metropolitan University Business School (entrepreneurship scheme across the UK to tackle social exclusion via entrepreneurship training)